Natural SEO
Adam wrote a post on Google’s webmaster central blog. I believe the way he describes cross linking, server location roots from usability and benefit to the website visitor. One way or another Google should be measuring the quality and usefulness of a site to the visitor. Things like bounce rates, pages per visit and of course inbound and outbound link quality are all factors here in play.
I believe that a website would succeed if it can capture people’s attention, and that point is the point where search engines will be sending even more visitors to that website. It’s actually the reverse of what we’re doing. Focusing on how to please the search engines won’t actually please them. But giving quality and a usable website to the visitor will make the visitor come again.
One other comment that goes inline with the same thought was also made by Adam on web masters world when he mentioned in the middle if this means site navigation that’s broken without javascript, well, that indicates a potentially significant user experience problem, and that should generally trump any SEO-related concerns.
August 3rd, 2007 at 3:14 pm
Great post. You can do all the SEO in the world for your site, but if you don’t provide visitors with a pleasant experience once they arrive, it won’t do you any good anyway.
August 5th, 2007 at 8:02 am
I agree that site content is super important and better content should be rewarded. I am still however impressed by the job that Google has done with their page ranking algorithms. There is so much data to consider and it is amazing how they can return pretty relevant results so quickly.
As far as impressing the search engines peopel will always try, ut the algs. will respond and ultimatly it comes down to the users expreience.
August 5th, 2007 at 8:07 am
Got an error first time I tried to post this so I apologize if this is a dup.
I agree that site content is super important and better content should be rewarded. I am still however impressed by the job that Google has done with their page ranking algorithms. There is so much data to consider and it is amazing how they can return pretty relevant results so quickly.
As far as impressing the search engines peopel will always try, ut the algs. will respond and ultimatly it comes down to the users expreience.